Autumn has never been this glamorous at H&M before. This year, British luxury label Jimmy Choo will bring a special limited collection to 200 selected H&M store across the globe. After infamous collaborations with designer brands such as Karl Lagerfeld, Matthew Williamson and Viktor&Rolf, it is the first time H&M is teaming up with an accessory label. To celebrate this new bag and accessory collaboration, Jimmy Choo will extend its design vision creating women's clothing. The collection will also feature a men's collection of shoes, bags and men gadgets.
“We adore Jimmy Choo's shoes and bags. They are glamorous and sexy, and they add instant style to the simplest of outfits. I like the way we have worked with clothes to accessorize the shoes and bags rather than the other way around. This collaboration is particularly exciting because it's our first shoe designer collection. It's a joy to be able to offer top end designer shoes and bags of excellent quality to our customers.” Margareta van den Bosch, creative advisor, H&M.
Jimmy Choo is renowned by the Hollywood glitterati and has become a red-carpet essential. Launched in 1996, the brand is now one of the most sought after luxury accessory labels.
After weeks of speculation, Emma Watson was today unveiled as the face of Burberry and doesn't she look beautiful!
Photographed by Mario Testino, Watson looks extremely grown up in trench coats from the autumn/winter collection.
Despite persistent rumours linking her to Chanel, and her ubiquitous presence at international fashion shows, Burberry is the first major advertising campaign that the 19-year-old Harry Potter star has landed.
Shot by Mario Testino in Westminster, close to Burberry's headquarters at Horseferry House, the images capture Watson in a collection inspired by Virginia Woolf and the Bloomsbury set.
Burberry's creative director Christopher Bailey told The Evening Standard: 'Having known and admired the lovely Emma Watson for quite some time, she was the obvious choice for this campaign.
'Emma has a classic beauty, a great character and a modern edge. Her charm, intellect and brilliant sense of fun made the whole shoot feel like a picnic on the Thames.'
He added: 'I felt Emma would be strong enough to hold the campaign as the only girl, and I loved the idea of her being surrounded by these young, cool British guys.'
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